Local Scoop

Categories

Asheville, North Carolina News


Archive for the ‘real estate’ Category

Home and Living Showcase Planned for May 2-3 at The Cliffs

Monday, April 13th, 2009


TRAVELERS REST, SC – The Cliffs Communities will be hosting The Home and Living Showcase on May 2-3 at The Village at The Cliffs at Mountain Park, a pedestrian village located midway between Greenville, S.C., and Asheville, N.C. The event is open to the public on Saturday, May 2, from noon to 4:00 p.m. and on Sunday, May 3, from noon to 5:00 p.m. Admission is free; however, a $10 donation is encouraged to benefit Habitat for Humanity – Greenville County. Additional event details are available at www.mountainparkvillage.com.

The Home and Living Showcase is the perfect opportunity to explore the latest trends in home design and construction by meeting acclaimed builders, interior designers, and home and landscape architects. For those who are contemplating building a home, the Home and Living Showcase will offer a turnkey environment where one can explore everything from financing a home construction loan to viewing the latest materials and products available. Product samples, demonstrations, and expert advice make this event one that will not only generate great ideas but jump start any residential construction project, whether that be a custom home built from scratch, a beautiful organic garden, or remodeling effort.

More than 60 of the region’s premier vendors will stage exhibits at the Home and Living Showcase.

The Home and Living Showcase is part of The Cliffs’ 20th Year Celebration, a season of special events being held throughout 2009 to commemorate this special time in The Cliffs’ history.

Prudential Real Estate Ranked Highest for Seller Satisfaction

Wednesday, April 1st, 2009


ASHEVILLE, NC – Prudential Real Estate Affiliates, Inc. and Prudential Lifestyle Realty, an Asheville, NC real estate firm, announced that Prudential Real Estate ranks “Highest Satisfaction for Home Sellers Among National Full Service Real Estate Firms” in J.D. Power and Associates’ 2008 Home Buyer/Seller StudySM.

The inaugural study measures customer satisfaction of home buyers and sellers with major national real estate companies. Overall satisfaction is determined by examining four factors for the home selling experience: agent (43%); marketing (38%); office (12%); and services (7%).

“We are very proud of this distinction, as it underscores the quality of our affiliates and their hard-working sales professionals,” said Laurie Keenan, president of Prudential Real Estate Affiliates, Inc. “Our sales professionals are local experts, and sellers appreciate their ability to market and price homes right — along with providing exceptional, attentive service.”

The team at Prudential Lifestyle Realty works hard to not only meet, but exceed the expectations of its clients – sellers and buyers, explained Mike Bagley broker, Prudential Lifestyle Realty, “In the current challenging market, our clients want all the expertise and market knowledge we can offer – and by leveraging Prudential’s brand strength, its wide array of product and service offerings and its strong Internet marketing programs, we can provide sellers with the increased exposure they need.”

The J.D. Power and Associates study finds that despite the popularity of home buying and selling resources on the Internet, the real estate sales professional remains key to customer satisfaction with real estate companies. A large proportion of both home buyers and sellers rely on the Internet to facilitate the buying or selling process, with 68 percent of buyers saying that they used Internet tools to help them in the purchase process and 61 percent of sellers reporting that they used a website listing to market their home. In addition, among sellers, online methods are the most important aspect of marketing.

However, the sales professional carries the greatest importance among the factors that comprise overall satisfaction among both home buyers and sellers.

According to J.D. Power and Associates, although the Internet provides home buyers and sellers with the ability to perform some essential tasks – such as listing a home for sale or researching a neighborhood in which to purchase a home – it still does not replace the importance of a good sales professional. Particularly in an uncertain real estate market, professional advice from sales professionals can be especially valuable to buyers and sellers. The knowledge and expertise provided by experienced sales professionals is an important benefit of using a full-service real estate company.

The study also finds that the average time a respondent’s home remained on the market was slightly more than six months, although home sellers represented by the top-ranking real estate companies report that their homes were on the market for slightly less time – approximately five and a half months, on average.

Satisfaction averages 794 among those customers whose homes sold within five months or less, but declines considerably to an average of 730 among customers whose homes took seven months or longer to sell, the study showed. A real estate company that provides sales professionals who are skilled at determining the appropriate market value and listing price for homes, and who can effectively market properties, can help minimize the time that clients’ homes remain on the market – which can save the seller money, inconvenience and anxiety.

Nearly one-half of respondents in the study (46%) reported using recommendations from family or friends to find their real estate sales professional. Approximately 28 percent used the Internet, 23 percent used a sales professional they had used previously and 11 percent used a printed real estate guide.

The study also reports that home buyers were shown an average of 13 homes before they made a purchase. Home sellers reported that, on average, their home was shown 11 times, and about five open houses were conducted before a sale occurred.

The 2008 Home Buyer/Seller Study includes 3,670 evaluations from 3,205 respondents who bought or sold a home between April 2007 and June 2008.

Ciĕl Community Home Named Finalist in NAHB Green Building Awards

Friday, March 27th, 2009


ASHEVILLE, NC – The National Association of Home Builders (NAHB) announced that a home in Ciĕl, a new luxury community in Asheville, N.C., is a finalist for the 2009 NAHB National Green Building Awards.

The prestigious annual awards honor home builders, remodelers, home builders’ associations and other organizations for advancing green building through innovative design and construction techniques, excellent educational programs and successful advocacy efforts.

Ciĕl was selected as a finalist in the Green Project of the Year, Single Family Luxury category for the community’s first home located at 573 Elk Mountain Scenic Highway.

The home, built by Cottonwood Development Company, is chockfull of artisan touches, high-end finishes and green features. The builder and developer consulted with Joe Crocker, an Appalachian State University professor and LEED-accredited expert in green building, to ensure the home obtains certification in the NC HealthyBuilt Homes program. It has almost 7,000 square feet under roof, with more than 2,000 square feet in outdoor living space. The home is priced at $3,499,999. For more information about the home, visit www.ciel-property.com.

The awards are part of the NAHB National Green Building Program, NAHBGreen, which includes education, advocacy, marketing and certification services for green homes. Since NAHBGreen debuted in February 2008, almost 150 homes have been certified across the country. Project entries must be scored to the NAHBGreen rating system to facilitate judging.

“Between 2006 and 2008, the number of award applications quadrupled. The tremendous growth of this program reflects the growth of green-building practices all over the country,” said NAHB Green Building Subcommittee Chair Eric Borsting, a California home builder.

“I wanted to create a setting for those who share similar passions. This community gives equal emphasis to environmental responsibility, the beauty of the land and finely crafted homes,” said David Zimmerman of AIBL Invest, LLC, developer of Ciĕl.

The awards will be presented at a gala dinner during the NAHB National Green Building Conference. The 11th annual conference is set for May 8-10 in Dallas. Alternative energy advocate T. Boone Pickens will be the keynote speaker. He’ll address the award nominees and local and national association leaders about environmental initiatives that can help conserve energy, water and other natural resources and the important role that the home building industry continues to play in mainstreaming new technologies.

Presented by the National Association of Home Builders, the conference is the largest event of its kind focusing on the residential green building market. For more information, visit www.nahbgreen.com.

Rose Hill Plantation in Northwest Asheville Opens Sales Center

Friday, March 27th, 2009


ASHEVILLE, NC – Rose Hill Plantation is a single-family gated community, a thoughtfully planned ‘Healthy Living Community’ conveniently located in Northwest Asheville just minutes from the City’s downtown. From the ground-up, the community is dedicated to fostering an invigorating, healthy, and sustainable lifestyle for active adults who are 50 plus. The enclave of 103 single-family detached-homes is nestled into a pristine parcel of land and surrounded by breathtaking vistas. Of the community’s 58 acres, more than 40 acres are in a conservation easement that includes dedicated trails and gardens. Taking its lead from the surrounding beauty, Rose Hill Plantation offers the chance to preserve the allure of the mountains and contribute to the sustainable quality of life in the Asheville area.

The Sales Center at Rose Hill Plantation is now open and new homes and models may be previewed, as well as the Club House and walking trails. Opening this June is a unique “Green Showcase Model Home” — where homebuyers can preview green friendly upgrades that can be added to any new home prior to construction.

Rose Hill Plantation’s sales office is open seven days a week and is located at 3041 Leicester Hwy. (Hwy. 63) Leicester, NC 28748. Telephone: 828.337.2212 or online at www.rosehillplantation.net.

Homes at Rose Hill Plantation are priced from the low $300s to the $400s. The cottage-style homes range from approximately 1387 to 2100 square feet and offer two and three bedrooms with garages and some have the capability of a finished lower level. The homes offer a maintenance-free environment within a lock-and-leave setting in a gated community, providing the advantages of a condominium lifestyle while retaining the privacy of a single family home.

Rose Hill Plantation’s sustainable features are alternative power choices, a rainwater collection program, energy efficient appliances, and hands-on activity programs. Amenities include: a community garden, more than 40 acres of natural habitat that also provide a natural animal habitat; a stocked pond; wildflower and herb gardens; a saline swimming pool; a tennis court, fitness center and club house, and a Healthy Living Manager to help plan community events.

For more information or call: 828.337.2212 or online at: www.rosehillplantation.net.

The Hilton Asheville at Biltmore Park Town Square Goes "Solar"

Wednesday, March 18th, 2009

ASHEVILLE, NC – Warm weather, sunny evenings, vacations, and open windows are all aspects of summer that we are eagerly anticipating. As cabin fever sets in, we can add one more summer excitement to our list: The Hilton Asheville at Biltmore Park Town Square.

The new Hilton at Biltmore Park Town Square will be far more than a hotel and conference center; it will also be a leader in sustainable design, setting new standards for environmental consciousness and green building practices. At Biltmore Park Town Square, the buildings are more than just locations for premier condos, apartments, townhomes, retailers and offices–they are a way of life.

The Hilton Asheville, in tune with the community’s focus on quality of life, is the first Hilton hotel to utilize a large-scale solar hot water system, and it will be the largest system in the Western North Carolina region to date. The solar panels will provide 2,000 gallons of hot water to the hotel every day, and it will eliminate 60 tons of carbon dioxide emissions every year. As a complement to the solar water system, all guest and public rooms will feature low-flow toilets, shower heads, and sink fixtures, reducing normal water usage by up to 30%. The steps that the Hilton is taking to provide its guests with the highest quality and healthiest experience possible will also culminate in the equivalent of planting 18,000 trees a year.

The Hilton’s green design is further supported by its location. With residential, retail, and office space all within walking distance, guests at the Hilton have everything they need for business, dining, health, and recreation in an arm’s reach, which reduces pollution from frequent driving.

hotel will also feature a shuttle service, recycling program, environmentally-friendly cleaning products, and local services. Biltmore Park Town Square is where going green meets luxury, and the Hilton strives to be the epitome of both. For an unparalleled hotel experience or an idyllic event venue, consider the Hilton Asheville, where you will receive unbeatable service and experience a new quality of life.

Asheville’s Carolina Connections Launches Real Estate Marketing Web Site

Thursday, February 26th, 2009

ASHEVILLE, NC – Carolina Connections Team of Asheville, NC recently partnered with Pro Step Marketing to launch an advanced web marketing strategy and search engine optimization program. This new web marketing strategy will increase the real estate team’s online presence and improve lead generation.

Pro Step Marketing, a real estate-focused web strategy and brand development firm, developed a website that includes advanced search tools, search engine-friendly content as well as a visually appealing design to attract and connect with buyers and sellers in the Asheville and Hendersonville, NC area. Site visitors using the advanced property search tool can easily browse available homes and land in Asheville and Hendersonville, NC.

In addition to the pleasant design and easy-to-use navigation, the Asheville, NC real estate website also includes a new search engine optimization program that will eventually bring more business to the real estate team as the site moves up in the natural search engine rankings. Internet users searching Google, Yahoo! and MSN for Asheville and Hendersonville, NC homes for sale will easily find Carolina Connections Team.

Carolina Connections Team is led by partners Bonnie Webb, Jim Clayton, Karen Williams and Dawn Clayton, and serves the mountain communities of North and South Carolina. These real estate professionals go out of their way to assist buyers and sellers. Carolina Connections Team used Pro Step Marketing’s knowledge and experience to guide them through the development of the new website to better assist their clients.

Pro Step Marketing, located in Huntersville, NC, provides real estate web design, marketing consultation and education services to real estate agents across the country, along with logo design, branding services for print and web, website design and development, including lead integration strategies, and search engine optimization. Pro Step Marketing has a team dedicated to pulling all the pieces together so its clients can finally get the results they’ve always wanted from their real estate marketing strategy.

www.prostepmarketing.com carolinaconnectionsteam.com

Carolina Mountain Sales of Keller Williams Realty Launches New, Interactive Website to Serve Home Buyers, Sellers and Investors

Wednesday, February 25th, 2009

Asheville, NC – Brian and Allyson Etheridge, the founders of Carolina Mountain Sales, have provided clients with exceptional personal attention since 2004; their aim is to craft a buying and selling process that provides both first-time buyers and experienced investors with confidence, through a foundation of integrity, honesty, and respect. Buyers looking for all types of properties in the area, including Asheville NC Luxury Homes, are welcome to contact Carolina Mountain Sales at any stage of their home search for the kind of guidance and service they expect when making an important investment.

Carolina Mountain Sales also specializes in Master Planned Communities and Developments in Western North Carolina – some of the most sought-after properties in the region. From golf course homes to tranquil lakeside homes and even long-range mountain-view homes, the area is brimming with incredible residences.

Consult the Market Overview on the Carolina Mountain Sales website to find out why the available homes in this property market are among the best investments you can make today, and learn more about the company philosophy and how they can assist you on the Approach and Services page. Other resourceful site features include a personal video from Brian and Allyson as well a Community Questionnaire to help you narrow down exactly what you are looking for in beautiful Western North Carolina.

Prospective home buyers will be impressed by the communities, properties, and lifestyle offered in breathtaking Western North Carolina, including the areas of Asheville, Cashiers, Highlands, and Hendersonville. For more information, visit www.carolinamountainsales.com or contact Brian Etheridge at (828) 551-8043.