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Coca-Cola Recycle & Win promotes recycling efforts in Asheville

Wednesday, March 12th, 2014

ASHEVILLE NC – In an effort to promote recycling, the City of Asheville, in partnership with Coca-Cola and Ingles, is introducing the Coca-Cola Recycle & Win program – a nationally recognized sustainability initiative which offers tips on recycling and rewards selected residents for proper recycling with a $50 Ingles gift card.

To implement and promote recycling, The Coca-Cola Company and Coca-Cola Bottling Company Consolidated have invested over $250,000 in the Coca-Cola Recycle & Win program, which includes a direct mail educational packet sent to all single-family households in Asheville the week of February 17th. The educational packet contains images highlighting which materials SHOULD go in your recycling container as well as a “Give it Back” sticker, which residents must place on their recycling container to opt in for a chance to win a $50 Ingles gift card.

“The City of Asheville implemented single stream recycling in 2012 and launched the program by distributing 95 gallon roll-out containers. In the first year of the program, we saw a nearly 25% increase in recycling.  Partnering with Coca-Cola for this incentive-based program takes our program to the next level.  In addition to reducing our community carbon footprint, the Coca-Cola Recycle & Win program potentially puts a reward in the pockets of participants.”

Manheimer continued, “After seeing Coca-Cola Recycle & Win’s success in Raleigh and Charlotte, I knew this exciting program was something we wanted to bring to Asheville.  Bottom line, it encourages everyone to recycle and for those people already recycling, to recycle more.  We appreciate Coke’s role in this public-private partnership and the opportunity to come together for a greener Asheville.”

“Coca-Cola is proud to bring the Coca-Cola Recycle & Win program to Asheville,” said Lauren Steele, senior vice president, corporate affairs, Coca-Cola Bottling Company Consolidated. “The Coca-Cola Company believes it is essential to educate everyone on the importance of recycling and recycling properly. We also believe that recycling should be a rewarding experience, and what better way to encourage people to recycle than by giving them an opportunity to be a winner!” Steele, a long-time proponent of recycling added, “Coca-Cola Recycle & Win enhances Asheville’s already strong reputation as a leader in this country’s sustainability efforts.”

The Coca-Cola Recycle & Win Recycling Patrol will visit Asheville neighborhoods starting the week of February 17th and plans to award a total of 260, $50 Ingles Gift Cards throughout the six-month program. “Supporting the Coca-Cola Recycle & Win initiative is just one more way Ingles is demonstrating our commitment to sustainability in our stores and in the communities we serve,” said Ron Freeman, chief financial officer, Ingles. “Ingles promotes environmental stewardship throughout our supply chain and encourages our customers to return plastic bags for recycling. Our hope is that customers participating in the Coca-Cola Recycle & Win program will make recycling a part of their daily routine.”

Fee Changes for Solid Waste/Recycling July 1

Monday, June 24th, 2013

ASHEVILLE NC – In a continued effort to reduce waste headed for the landfill, the City of Asheville is restructuring its fees for recycling and solid waste collection.

Beginning July 1, the city will replace the $3.50 per month recycling fee with a $7.00 per month solid waste fee. This fee will continue to appear on the combined utility statement and will apply to all customers using the city’s solid waste collection services.

The fee change more accurately represents the high cost of waste disposal. Solid waste services use about 80,000 gallons of fuel each year. These costs continue to rise and make it difficult to continue delivering quality service with the same amount of money.

Replacing the $3.50 per month recycling fee with a $7.00 per month solid waste fee will generate an additional $750,000 that will be used to further reduce materials going into the landfill through the installation of downtown recycling containers and allow for optimization of solid waste collection routes in order to reduce fuel costs.

The City of Asheville’s Zero Waste campaign is aimed at reducing landfill waste. The “Big Blue” recycling carts rolled out in 2012 have resulted in a significant increase in recycled materials in the city. The City of Asheville remains dedicated to reducing its waste and carbon footprint.

Find out more at: http://www.ashevillenc.gov/Departments/Sanitation/Recycling/ZeroWasteAVLRecycling.aspx

Looking for a few quick answers?  Click here for frequently asked questions.

New Recycling Roll Carts to be Delivered

Friday, March 9th, 2012

ASHEVILLE NC – The City of Asheville will hold a kick-off event for the launch of the Zero Waste AVL Recycling Program Monday, March 5, at 10 a.m. at the West Asheville Park Pavilion, located at 198 Vermont Ave.

The launch will correspond with the first neighborhood delivery of the new 96-gallon roll carts which will begin on March 5 and will be completed in phases, according to neighborhood, throughout the month. In addition, the launch will celebrate the release of “Big Blue,” a unique-to-Asheville video produced just for the new Zero Waste AVL program.

The upgraded service allows residents to recycle household materials previously not accepted, and provides a much larger 96-gallon BLUE recycling roll cart for the safe and clean collection of a greater volume of recyclables.   Recycling will require no sorting, so all household recyclable glass, plastic, metal, paper and cardboard will be placed into a new BIG BLUE 96-gallon roll cart.

With the new recycling program, city residents will now be able to recycle plastic food containers, from Plastics #1 through Plastics #7, and their plastic lids and caps, as well as refrigerated and unrefrigerated cartons. Recycling demonstrations and detailed program information will be provided at the event.

Successfully piloted in Asheville last year, the Zero Waste AVL program consistently demonstrated increased amounts of recycling across four pilot neighborhoods, decreasing the volume of trash going to the landfill.

For more information, visit: www.ashevillenc.gov/recycling

Additional Plastics Now Accepted for Recycling

Tuesday, February 21st, 2012

All plastic bottles, jugs, & containers #1 - #7 are now accepted for recycling.ASHEVILLE NC – Whether you live within Asheville City limits or out in the county, take note:

  • All Plastic Bottles, Jugs, and Containers #1 through #7 are now accepted for recycling (everything from yogurt cups and margarine tubs to deli containers and plastic pill bottles)

Some other items that you may not realize are accepted include:

  • EMPTY aerosol cans
  • Aluminum pie tins & food trays
  • Milk & juice cartons
  • Juice boxes
  • Paper towel & toilet paper tubes
  • Shredded paper (place in paper bag with top rolled down)

For a complete list of items which can be recycled versus those which can’t, visit www.curbie.com.